Privacy Policy for

Last updated ­­­­­May 20, 2018

Dede Wilson operates the website located at and the services offered through our website (together, our “Services”).  In this Privacy Policy, we refer to Bakepedia as “us,” “we,” “our” and other similar pronouns.  This Privacy Policy explains how we collect, use, and disclose information about you when you use our Services and your choices affecting your privacy.  This Privacy Policy and our Terms of Use contain the terms and conditions by which we offer you access to our Services.


By using our Services, you agree to the terms of this Privacy Policy.  IF YOU DO NOT AGREE WITH THE TERMS OF THIS PRIVACY POLICY, PLEASE DO NOT USE OUR SERVICES (this includes submitting recipes, blog entries for publication, participation in social media events or any future activity where you may share personal information)


Personal Information.  “Personal Information” includes information that identifies you as a specific person.  You can visit our website without providing any Personal Information about yourself.  Some of our Services may require you to register for an account or otherwise provide us with your Personal Information.  When we collect Personal Information from you, we will tell you what Personal Information we are collecting and describe how we will use that information.

The Personal Information we may access or collect may include, without limitation, your:

  • Name, email address, home address, telephone number, mobile phone number, and birthdate.
  • User name, password, and other registration information.
  • Health information that you provide us, such as specific information about your medical conditions, medical history, medications, and laboratory testing results (collectively, “Health Information”).

Use of Personal Information.  Subject to applicable law, we may use your Personal Information for the following purposes:

  • To provide you with the Services.
  • To market and promote the Services and services of our third-party partners to you.
  • To notify you about changes to our Services.
  • To create aggregate information relating to the use of the Services by removing any personally identifiable information about you (“De-Identified Data”). We may use De-Identified Data created by us for any purpose and without restriction.
  • For any other purpose you authorize.

Permitted Disclosures.  Subject to applicable law, we may disclose your Personal Information under the following conditions:

  • To our subsidiaries and affiliates for the purposes of conducting our Services.
  • To contractors, service providers and other third parties we use to operate our business and who are obligated by written agreements to keep your information confidential and to use your information only for the purposes for which we disclose it to them.
  • As required by law, subpoena or court order.
  • When we believe in good faith that disclosure is necessary to protect your safety or the safety of others, to protect our rights, or to investigate fraud.
  • To an entity that acquires us or a significant portion of our business in the event of an acquisition, merger, reorganization, or other sale or transfer of some or all of our assets, including as part of a bankruptcy, liquidation or similar proceeding.
  • For any other purpose disclosed by us when you provide the information.

When Do We Access or Collect Information From You? 

  • When you provide information in connection with your use of the Services or respond to our requests for information.
  • When you post information on public forums available as part of our Services.
  • When you correspond with us by email, through our contact page or physical mail.

Passive Collection of Information.  When you use the Services, certain information may be passively collected by our computer systems, cookies and third party services, including:


  • Access Device and Browser Information. When you access the Services from a computer or mobile device, we may collect anonymous information from that device, such as your Internet protocol address, browser type, connection speed and access times, and the type of computer or mobile device you use.
  • Usage Information. We may keep track of how you use our Services, such as how you navigate from one screen to the next or the content of searches you perform.  We may also use technology to alert us when you open an email from us.
  • Cookies. “Cookies” are small data files sent to your browser while you are viewing a website.  We may use session cookies (which expire once you close your web browser) and persistent cookies to make the Service easier to use. You can modify the settings in your browser to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. See additional information about cookies below. (added 5/12/18)
  • Google Analytics. We use a tool called “Google Analytics” to collect information about use of our website. Google Analytics collects information such as how often users visit our site, what pages they visit when they do so, and what other sites they used prior to coming to our site.  We use the information we get from Google Analytics only to improve our site.  Google Analytics collects only the IP address assigned to you on the date you visit our site, rather than your name or other identifying information.  We do not combine the information collected through the use of Google Analytics with personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit our site, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to our site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy.  You can prevent Google Analytics from recognizing you on return visits to our site by disabling cookies on your browser.
  • Facebook. As advertisers on Facebook and through our Facebook page, we, (not Facebook) may collect content or information from a Facebook user and such information may be used in the same manner specified in this Privacy Policy. You consent to our collection of such information.


We abide by Facebook’s Data Use Restrictions.

  • Any ad data collected, received or derived from our Facebook ad (“Facebook advertising data”) is only shared with someone acting on our behalf, such as our service provider. We are responsible for ensuring that our service providers protect any Facebook advertising data or any other information obtained from us, limit our use of all of that information, and keep it confidential and secure.
  • We do not use Facebook advertising data for any purpose (including retargeting, commingling data across multiple advertisers’ campaigns, or allowing piggybacking or redirecting with tags), except on an aggregate and anonymous basis (unless authorized by Facebook) and only to assess the performance and effectiveness of our Facebook advertising campaigns.
  • We do not use Facebook advertising data, including the targeting criteria for a Facebook ad, to build, append to, edit, influence, or augment user profiles, including profiles associated with any mobile device identifier or other unique identifier that identifies any particular user, browser, computer or device.
  • We do not transfer any Facebook advertising data (including anonymous, aggregate, or derived data) to any ad network, ad exchange, data broker or other advertising or monetization related service.


Links to Third Party Sites.  For your convenience, we may provide links to third-party websites. We may also include sharing buttons in order to facilitate sharing our content with your social networks. These social networks have their own privacy policies, and they may be able to collect information when you visit a page containing these buttons.  Our Privacy Policy does not apply to sites or services owned by third parties.

Updating your Information. For promotional and newsletter emails, you can modify your email notification preferences by clicking the appropriate link included in the footer of emails we send you.


Security.  We employ physical, electronic and administrative security measures to help protect your Personal Information against unauthorized access or tampering, including encryption of your data.  Despite these measures, data transmitted through the Internet or stored electronically cannot be made absolutely secure.


Security Violations.  Please report any suspected security violations via our Contact link.


Children.  We do not knowingly collect, use or disclose personal information from children under 13 without verifiable parental consent.  If we learn that we have collected the personal information of a child under 13, without first receiving verifiable parental consent we will take steps to delete the information as soon as possible. Children under the age of 13 are not permitted to create their own accounts with us unless their parent provides verifiable consent.


Updated Cookie Policy 5/12/18

Changes to this Privacy Policy.  We may make changes to this Privacy Policy from time to time in the future.  We will post a revised version of the Privacy Policy on this page.  We may also use your contact information to notify you of important changes.  Continued use of our Services following posting of such changes will constitute your agreement to such changes.


Questions?  If you have any questions about this Privacy Policy, please email us through our Contact link.



If you have any questions please contact us at


Skip to toolbar